Spotlight on Business – Dave Juniel of Wire Capital Group, LLC

March 3, 2022


Dave Juniel

The city council in Manitowoc, WI recently accepted an offer from Milwaukee-based Wire Capital Group, LLC to construct a $16 million “workforce” or affordable housing complex at the former Mirro cookware manufacturing location in the 1500 block of Washington Street. Plans call for a 59-unit building with a mix of one, two and three-bedroom apartments and townhouses, according to Dave Juniel, president of Wire Capital Group.

“Our vision is to create an environment that aligns with the focus on living, working, and playing in the city,” Juniel said. “Manitowoc’s a beautiful city and we hope to transform the under-utilized prior Mirro site into something the city will be proud of.” Wire Capital Group expects to begin construction after remediation work at the site is complete, probably not before summer 2023.

Wire Capital Group is a privately held, local real estate investment and development company specializing in residential, hospitality and mixed-use commercial properties.

Juniel is an alumnus of the Associates in Commercial Real Estate (ACRE) program. The ACRE program is a 24-week industry-supported initiative designed to expand diversity and inclusion in the real estate industry, including the fields of development, property management and construction.

The ACRE program was created by Professor Mark Eppli and the Marquette University College of Business in 2005. It is now administered through LISC Milwaukee in partnership with Marquette, the Milwaukee School of Engineering, and the University of Wisconsin-Milwaukee.

Juniel is the grandson of Pastor Harold D. Turner. the new owner of the Milwaukee Times Weekly Newspaper since August 2021.