• Milwaukee Downtown flips the switch on the 2016 holiday season

    November 23, 2016


    On Thursday, November 17, 2016 Milwaukee Downtown BID
    #21 hosted Milwaukee’s Annual Holiday Lights Kick-Off Extravaganza
    to light up downtown’s parks and streets for the 18th season
    during its switch-flipping ceremony at Pere Marquette Park.
    Performers in the Milwaukee Holiday Lights Festival Kick-Off
    Extravaganza included: local variety band Platinum; USO-style
    trio The Radio Rosies; Dance Academy of Mexico; professional
    fire performers Brewcity Fire Brigade; local singer Jenny Thiel;
    R&B soloists Robin Adkins and Carol Molex; Elation Dance
    Center; Fred Astaire Dance Studio; and a fireworks spectacular.
    Following the ceremony, free Jingle Bus rides sponsored by
    Meijer operated from Pere Marquette Park to take guests past
    all the newly lit scenes. After opening night, Jingle Bus rides
    sponsored by Meijer will operate from 6 to 8:20 p.m., Thursdays
    through Sundays, November 18 – December 30. Rides are $1 per
    person and depart from The Shops of Grand Avenue – Center Court, 275 W. Wisconsin Ave.